Resume of Sanford Rupta, VP Sales and Marketing


	Developed strategic sales and marketing programs for POS software provider.
	Directed the creation of marketing materials, press releases, and trade journal advertising campaigns to drive sales.
	Managed sales and customer service delivery for automotive replacement glass distribution centers.
	Supervised internal sales and customer service for national sundry program that supported distribution network of 122.

HRF INDUSTRIES – Seattle, Washington
VP Sales and Marketing (2008-Present)
Directed the marketing and sales of hardware and point-of-sale software. Supervised national sales manager, seven account managers, and an administrative staff of two. As member of Executive Management Committee, directed business operations and managed budgets. Personally handled critical negotiations with key accounts.

	Played a key role in building an e-commerce network that strategically linked related businesses and promoted new sales. Conducted market research and set-up customer focus groups.
	Directed marketing launch of new Windows POS program.
	Supervised the complete rebuilding of HRF's Web site.
	Developed team-based selling and servicing strategies for major accounts.

HEDRO SERVICES – Spokane, Washington
Market Manager (2001-2008)
Directed sales management functions for three branches with annual sales volume of $11 million. Handled all administrative duties, including collections, pricing, P&L management, and customer service. Supervised marketing functions at all three locations.

	Supervised inside and outside sales teams.
	Opened new distribution center and developed it into one of top three (out of 120) nationwide.
	Twice recognized as Manager of the Year.
	Received multiple awards for market performance, profit revenue, safety, and volume.

Supervisor, Sundries and Branch Purchasing (1995-2001)
Managed Sundry Program that supported 120 branch locations. Oversaw purchasing, distribution, invoicing, operations, inventory, and customer service. Analyzed daily inventory transactions and collaborated with systems group on a daily basis.

B.S. Business Administration – University of Washington (1995)
A.S. Computer Information Systems – Seattle Community College (1988)

	Supervisor Workshop
	Involvement Management: Management by Objectives
	Managing Interpersonal Relationships
	Modern Management Leadership