Marcia Simpson

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CREATIVE COMMUNICATIONS PROFESSIONAL with expertise in copy writing, project coordination, budgeting, and agency support. Effective copywriter / editor with ability to develop compelling, strategic copy that informs, persuades, and inspires.
Proven ability to excel in tight deadline-driven environments and coordinate projects through all stages, from concept through launch.
Skilled in creating marketing materials, merchandising tools, newsletters, corporate collateral, packaging, and web content.
Computer literate on PC and Macintosh systems. Proficient with Microsoft Office (Word, Excel, PowerPoint, Access), Photoshop, and Adobe PageMaker.

HENDERSON ASSOCIATES Seattle, Washington
Account Manager / Copy Director (2006-Present)
Research, write, edit, and design hard copy and web-based marketing pieces (e.g., packaging, technical data sheets, retail merchandising materials, white papers, and newsletters) for high-profile clients such as Intel, Hewlett-Packard, AdvoTech, and 3M Corporation.


Developed customer-focused merchandising system and copy for the entire Hewlett-Packard DeskJet printer retail product line.
Managed the development of internal corporate newsletter, including strategic redesign and transition from monthly employee communication to quarterly publication.
Wrote web content and hard copy newsletters for Hewlett-Packard.
Developed product line messaging strategy to support new product launch for AdvoTech.



ADVERTISING NETWORK OF WASHINGTON Seattle, Washington
Major Accounts Representative (2003-2006)
Functioned as corporate liaison to company's 30 largest accounts, including Nike, Coca-Cola, UPS, and Merlox Corporation. Created corporate communications pieces and sales materials.


Planned and coordinated direct mail and advertising layout projects.
Developed service and retention programs for key accounts that contributed to 25% sales growth.



EARLIER EXPERIENCE Four Years

Pre-press designer for PrintAmerica Inc. Gained solid knowledge of print technology, publication management, paper use, and typography.
Writer and editor for general-circulation daily newspaper. Wrote and edited more than 200 articles under tight deadlines.


B.A. JOURNALISM University of Seattle, Seattle, Washington

POST GRADUATE TRAINING Ongoing
Technical Writing, Marketing, Multimedia, Online Communications, HTML Programming