5
Steps for Building a Web Presence
- Start
by Googling Yourself: What will potential
employers find if they Google you? Find
out now!
- Set
up a Web Resume: Web
resumes are indexed like any other web page
– and can be found by recruiters and employers
who use keyword searches to find candidates.
- Define
Your Target / Optimize Your Keywords: Research
your job target to determine the proper "keyword
mix" for your job level and targeted industry.
Strategically incorporate critical keywords
into your web resume to attract the right kind
of attention. Learn How
- Get
Connected: Set
up a free profile on a "social networking"
site such as LinkedIn.com and actively build
your network. More
about LinkedIn...
- Consider
Blogging: If you have excellent writing skills, and if you are willing to take the time to do
it right, consider blogging. A well-written, topic-appropriate blog
can dramatically improve your marketability
by 'validating' you as a leader in your field.
WARNING:
Carefully consider your "message" when
using web media (photographs, audio, video,
Flash, etc). Many web mediums are NOT appropriate
for the average job seeker. |
Do
You Have Digital Dirt?
Promoting
yourself
online is one of the
best, easiest, and
fastest ways to build
your personal brand.
Boris
Mann, Web 2.0 and
Personal Brand Development
Candidates with a high number of "contacts"
on Linkedin find jobs
more quickly than those
with a low
number
of contacts.
According to
a Harris Poll, 23%
of people
search
the names
of business associates or
colleagues
on the Internet
before meeting them.
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